Essential Design 
9 January 2025
Essential Design 
272

Dieter Rams

Hi-Fi Wall Unit stereo system

Braun AG
Germany, 1964-65
plastic, metal, aluminum 45 h × 74½ w × 15½ d in (114 × 189 × 39 cm)
estimate: $3,000–5,000
result: $23,760
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System includes TS 45 Radio Control Unit, TG 60 Tape Recorder (model 11814), L 450 Speakers (models 070174 and 97793), PCS 5 Record Player (model 13000) and four adjustable record holders mounted using Vitsœ wall brackets.
literature: Dieter Rams: As Little Design as Possible, Lovell, ppg. 268-269

This work will ship from Lambertville, New Jersey.

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Indifference towards people and the reality in which they live is actually the one and only cardinal sin in design.

Dieter Rams

Dieter Rams b. 1932

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Dieter Rams is one of the most influential industrial designers of the 20th century known for his dedication to precise and orderly design. Born in Wiesbaden, Germany in 1932, he was profoundly influenced by the work of his grandfather, a carpenter. At sixteen he began courses in interior design followed by a three-year carpentry internship. In 1953, he joined Otto Apel’s architecture office in Frankfurt where he collaborated with Skidmore, Owings and Merril on the planning of the U.S. Consulate buildings in West Germany. Shortly thereafter he was recruited by the German consumer electronics manufacturer Braun in 1955. In 1956, in collaboration with mentors from the Ulm School of Design, his design which displayed the mechanics of the SK4 radio and record player through transparent plastic put his design work on the map.

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